PokerStars Launches Rewards in Italy with €1 Million in Extra Prizes PokerStars Launches Rewards in Italy with €1 Million in Extra Prizes
Key Takeaways
  • During the promotional period, random “chests”—the promotional vehicle in the new loyalty program—will have €1000 in extra prizes.
  • Stars Rewards is expected to roll out to the wider dot-com markets over the summer, and the Italian €1 million in extra prizes may well be a hint of what is to come to promote the launch internationally.

PokerStars debuted its new Stars Rewards program in Italy with a promotion that gives away €1 million in extra prizes.