Betfred Commits to Playtech's iPoker Platform after GVC Deal Collapses Betfred Commits to Playtech's iPoker Platform after GVC Deal Collapses
Key Takeaways
  • Online gaming operator Betfred has signed a multi-year deal with Playtech that will see it continue to use the company’s igaming platform, including a skin on the iPoker network, beyond 2020.
  • The new Playtech deal extends an existing decade-long partnership between the two.
  • In May of last year, Betfred announced a “transformational” ten-year deal with GVC Holdings, owner of bwin.party, which operates the partypoker brand, but that deal eventually fell apart.

Online gaming operator Betfred has signed a multi-year deal with Playtech that will see it continue to use the company’s igaming platform, including a skin on the iPoker network, beyond 2020.