PokerStars Unveiling New "#RaiseIt" Marketing Campaign
Key Takeaways
  • Over the last few days, PokerStars has been building up to the campaign, uploading videos to social media that showcase their soccer stars Neymar Jr and Ronaldo performing trick shots.
  • The full campaign involves a new NowRaiseIt.com website, which encourages members of the public to enter different challenges to showcase their skills.

PokerStars is launching a major new social media marketing campaign dubbed “#RaiseIt.”